May

7 Ways To Use Twitter Effectively

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7 Ways To Use Twitter Effectively

Many people now a days are well versed in the benefits of using Twitter as a means to attract more eye-balls to their business, their website and their promotions, however, they’re really not sure of how to use their Twitter account efficiently.

Now, while there’s really no “one size fits all” “magic-bullet” formula to Twitter marketing, the following six simple tips are a great start:

Adding a link to your business Twitter account to all digital communications is a MUST. Many businesses aren’t sure how to get others to follow them and learn about what’s going on with their business. It’s simple really: Add your Twitter handle (username) to all your communications. This includes emails, your web site and your blog. If someone is visiting your site or blog or reading an email message from you, chances are good that they’re already interested in you and what you have to say. Make sure they get to see what you’ve got to say on Twitter, too.
Always provide links to anything that will support what you’re tweeting about. You have to show your followers that you’re not just talking out your a*s. They need to see that you are a credible source of the information you provide. If you want people to read the latest report on something in your industry, provide a link to it. The more informational articles you offer, the more loyal your followers will be.
Post links to your web site, blog and newsletter on your Twitter account. This will allow your followers to see everything you have to offer. This is also useful in letting your visitors know you are not just some lame “fly-by-night”, “here today, gone tomorrow” operation.
Ask your subscribers for their Twitter username when they subscribe to your mailing list. Your customers will most likely be interested in following you once you follow them. This will also enable you to better understand your customer base and give them what they are really looking for.
Point out links to any of your marketing properties or articles that your followers may ant to post to their own Twitter pages. If you’ve got an interesting article that they may want their followers to read, provide a link with instructions such as “why not copy and paste this link to use for your Twitter account.”
Provide your article readers an easy way to notify their followers of any useful or relevant articles you have posted. This is known as “RT” or re-tweeting.
Post often, but don’t over do it. And when you do post, PLEASE be sure to post relevant useful, purposeful, meaningful content. Too often people are so excited to be caught up in the latest fad and craze that they forget the REAL reason they signed up for it. Twitter is a great tool to market your business, but do not use Twitter SOLELY for blasting ads to anyone willing to follow you. Over posting or blasting nothing but promo ad after promo ad is a great way to lose followers faster than you were able to find them.

For a great way to post useful information to your Twitter account, even when you’re away from your computer, take a moment to download my BRAND NEW “Auto Twessenger” software application. It won’t cost you a dime and installs/uninstalls in less than 2 minutes flat.

Using “Auto Twessenger” will give you the ability to post an unlimited number of messages which will automatically be sent to your Twitter account at the pre-determined times you set them to go out at, even when you’re not at your computer or busy doing that “sleeping” thing.