Sep

Using Social Networking To Increase Your Affiliate Sales

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Using Social Networking To Increase Your Affiliate Sales

Social networking sites are not just for teenagers anymore. In fact, social networking sites have evolved into something different altogether than what they once were. Today, social networking sites span the spectrum of demographic groups. While teenagers are still more apt in using them than older people, there are now niche social networking sites, which target people who all share some common interest, such as mountaineering or dating.

Now, in addition to teenagers and adults, social networks are increasingly being used by business groups. Many businesses are now infiltrating social networks to advertise in some subtle manner and then replicate their message through systems that are already available within the social network. Let us have a look at a few.

Facebook

The most prominent social network is Facebook which boasts a membership base of 400 hundred million. If the affiliate product you are selling has a broad appeal, you may want to use Facebook to market your affiliate product, as you will be able to reach the largest audience quickly.

Now, there are a number of different ways in which you can market your affiliate product through Facebook. One way is to setup a profile and then begin adding friends to your list on a daily basis. Be careful here, because if you add friends too quickly you will get blocked or even banned, so do not add more than 25 friends per day. Depending on your goals, you may want to add a personal profile for yourself and then talk about your business and product on your page. Alternatively you may want to simply create a profile for your business and use that to market your affiliate product. Once you have had some experience marketing to the Facebook audience, you may want to consider looking at other social networking sites such as My Space and Friendster.

Twitter

Twitter allows you to micro blog by sending short text messages of up to 140 characters in length. These are called “tweets” and can be sent to your friends and followers. This short format is the defining characteristic of the Twitter service. You can send your messages to include a link to your web site or affiliate product. There are also certain software programs that can be used to automatically add followers to increase your exposure.

Squidoo

Another place you will definitely want to look at is Squidoo. Unlike Facebook, My Space, Friendster, and other traditional social networking sites, Squidoo allows members to create a “lens”, instead of a “profile”. So, rather than writing about yourself, you can actually just write about products and services you are promoting.

Digg

Another prominent social networking site you will want to explore is Digg. It is distinctly different from Squidoo. Rather than allowing you to directly network with people or to directly sell affiliate products, it allows you to submit blog posts and vote on them. Once a post is submitted, it appears on a list in the category you selected. From there, it will either fall in ranking or rise in ranking depending on how people vote.

If you are having a hard time getting exposure, but you are a good writer or have good graphic design skills then this is your chance to shine. All you have to do is put together a high quality blog about your particular affiliate product topic. You can then tag it and ping it to Digg. If people like your entry, they will vote on it and keep you near the top. If you use graphics, a movie, or charts, you can expect more people to view and vote on your particular blog entry. Try to make your post as original as possible if you want to get recognised.

Whichever sites you decide to use, keep the following in mind:-

You can use social networks in a number of different ways. For instance, you could concentrate on developing a network of people who share a common interest and could potentially be interested in your specific affiliate product. Conversely, you could simply take some of your best writing on a particular topic you are covering and try to get it recognised on places like Digg, but without building any network whatsoever.

Last, you can use social networks such as Squidoo to sell affiliate products by developing high quality content and then inserting affiliate links. Whatever you do, make sure you select the right network for your particular affiliate products.

Mark Johnson – Internet Marketing Coach, Mentor and Wealth Guru

http://wealthcache.co.uk

http://markjohnsonbio.com

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